Use retargeting to track visitors who click on a link and serve them targeted ads later. See our blog post for more general information and implementation ideas.
We don't collect or store data from users that click on links with retargeting enabled. Rebrandly fires a pixel on behalf of the platform that generated your script. That pixel is a javascript code that usually installs a cookie on the visitor's browser.
You can add up to 5 pixels to any of your Rebrandly links.
To add a pixel to a branded link:
Retrieve a website pixel from your advertising account, like Facebook, Google, X, LinkedIn, etc.
Prepare to run ads either now or in the future to this retargeting audience. That's the whole value of this feature.
Log in to Rebrandly.
Hover over a link and click Edit.
Click the Retargeting scripts to expand that section.
Click Create new script. After you have created your first, you'll be able to select it for future use.
Enter a name for the pixel so that you can recognize it in future use.
Paste the script that you retrieved from your advertising platform.
Click Create script.