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How do I customize the back half of a branded link?

You can modify the back half of a link by editing it. This will delete the original link and create a new link with the new back half.

⚠️ Let's repeat that: Changing the back half of a link will delete the original link and all previously collected metrics for it. Check if you're using those metrics for reporting before making this change.

To edit a link:

  1. Click Links in the navigation menu.
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  2. Click the Edit icon next to the link.
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  3. Click the Edit button.
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    link_details_click_edit.png
  4. Click Edit branded link to confirm you want to change the back half. Remember, this will delete all metrics for the current link.
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  5. Enter the new back half or click Optimize to choose from selections created by Rebrandly AI.
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  6. Confirm the new link is correct and click Save.
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  7. Click Save again to confirm that you understand your original link will be deleted and all metrics will be lost.
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