What is a Vanity URL?

A vanity URL is a unique web address that has been customized.

By transforming your horrible, long links into custom branded links, you get many benefits.

Using a vanity URL is:

  • Memorable and Pronounceable - By having a short link made up of real words, you make your links easy to remember and easy to share.
  • Trustworthy - Using real words, your brand name, and a relevant informative URL slug, you increase link trust and click-through by up to 30%.
  • A tool to build brand awareness - By having your brand name on all your links, you are getting your name out there, wherever your link travels, increasing brand visibility.

 

Further Reading: 

 

This Article is about:

  • Vanity URLs
  • What is a Vanity URL
  • Benefits of a Vanity URL
  • Branded Links
  • Custom Short Links
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