A vanity URL is a unique web address that has been customized.
By transforming your horrible, long links into custom branded links, you get many benefits.
Using a vanity URL is:
- Memorable and Pronounceable - By having a short link made up of real words, you make your links easy to remember and easy to share.
- Trustworthy - Using real words, your brand name, and a relevant informative URL slug, you increase link trust and click-through by up to 30%.
- A tool to build brand awareness - By having your brand name on all your links, you are getting your name out there, wherever your link travels, increasing brand visibility.
This article is about:
- Vanity URLs
- Branded Links
- Custom Short Links