Using branded short links in your digital email signature can be very effective. Most of us send out more than a few emails a day, so you could get some visits to your URL without much work. You can also track the link clicks which is pretty cool.
You can either put the link in the signature or embed it in anchor text and simply use the UTM parameters and link tracking to report on how well you’re getting business through your email signature.
This Article is About:
- Email Signature
- Ways to Use a Custom URL Shortener
- Link Tracking