What is a Custom Branded Domain Name?

A Branded Domain is the first part of the branded link (customized short link).

For example, in rebrandly.xyz/content-curation - 'rebrandly.xyz' is the Branded Domain.

It is a customized domain, that a person or company has purchased for themselves or their business, to use for all their shared links.

A branded domain can increase brand awareness, brand trust, and ultimately increases brand engagement on your shared links. Here's how the branded domain and the URL slug combine to create a branded link: 

branded domain


Rebrandly is the leader in link branding. It offers the most complete and reliable link management platform on the market. Our solution provides the easiest way to create, measure, and manage short URLs with a custom domain name. 


rebrandly url shortener

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This article is about:

  • Branded domain
  • Branded domains
  • Domain names
  • Custom domains for your links
  • How to brand your domain

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