Connect a Sub-Domain as my Branded URL Shortener

How to Create a Sub-Domain for my branded links


This process will allow you to create any subdomain you would like and have it "point" at Rebrandly in order to use it as your own branded link shortening service.

Follow these steps:

  1. Log into Rebrandly.

  2. Go to this page:
    (Domains > New Domains button > Setup DNS)

  3. Specify that you do NOT own a spare domain and click "Continue"

  4. Now you need to fill two different text fields:
    - In the first text field write only the subdomain (e.g. "go" or "link")
    - In the second text field write your main domain name (e.g. "").

  5. Log into your domain hosting account (GoDaddy, Hostgator,, etc).

  6. Navigate to DNS Settings page.

  7. Add another record:
    - Record type: A
    - Hostname (or Name): your subdomain (the same you used in step 4, for example "go" or "link")
    - Point to (or Address/Value): 

    In case your domain hosting account does accept "*" (the wildcard) and you did not configure this record earlier, you may use the wildcard instead of the sub-domain. In this way you will be able to create multiple sub-domains in Rebrandly without any further configuration in your domain hosting account.  

  8. Save your changes

  9. Wait for your domain to be ready. You’ll receive an email from Rebrandly when your domain is correctly configured and DNS settings are propagated worldwide.

This process takes place on your domain host's account, which does vary from registrar to registrar.
Here are instructions at some of the most popular domain providers:

  1. How to Change DNS Records at GoDaddy
  2. How to Change DNS Records at HostGator
  3. How to Change DNS Records at
  4. How to Change DNS Records at Blue Host
  5. How to Change DNS Records at Ipage.
  6. How to Change DNS Records at InMotion Hosting.



  • DNS needs to be propagated all over the World in order to make the dedicated domain works. Verification time may take from several minutes up to 24 hours.

This article is about:

  • Setting up a second level domain as a link shortener
  • How to change your DNS in a 3rd party host provider
  • Changing your A Record

See also:


Have more questions? Submit a request


  • 0

    Would love to use this, but Rackspace does not allow TLDs longer than 6 characters. Yours is 7 in Do you have an alternative cname address?

  • 0

    Hi Cheryl,

    This is a known problem, unfortunately some (historic) Domains Provider is not updated with the new GTLDs.

    In alternative you can register a new domain with us (starting from$2/year):

    Or we can provide you with a different CNAME address that is more standard. 
    But please send your request in private to our Support team. 



  • 0

    Thank you. I will email support.

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