404 Page Redirect and Target Mirror Domain

Broken banded links redirect modes.

Any click on a branded link that does not exist will generate a 404 error message ("page-does-not-exist") and will redirect the visitors to a standard Rebrandly 404 page (like the below image). It usually happens when a branded link has been deleted or there is a typo in the link that has been clicked. 

This feature is only available with some paid plans.
Check our pricing page for plans and features.

For each domain name configured into your Rebrandly account, you can redirect 404 requests to a custom destination URL of your choice. This option is available only for some paid subscription plans, and can be accessed on the domain details page: In your Rebrandly dashboard, click on "Domains" > Click on one of the domain names > Go To Custom URLs  

Static URL

When the Static URL option is selected, users are redirected to a custom static URL every time a broken/non-existing link is clicked.

Behind the scenes:

Mirror to target domain

When the Mirror option is selected, users are redirected to a mirroring dynamic destination URL.
The destination URL will be composed of a static domain name of your choice and the same path used in the broken branded link. 

IMPORTANT: If this option is enabled, all redirected traffic will not appear in the broken links management report. Learn more

Behind the scenes:

This article is about

• What is a 404 Page Redirect?
• How to use 404 Page Redirect in Rebrandly.
• Mirror to a target domain in a dynamic way.
• Branded links 404 redirects.
• Broken branded links redirect.
• Statics versus dynamic 404 redirects.
• Mirror 404 requests to dynamic landing pages

See Also

• Broken links management (404)
• The 4-Step Guide on How to Fix Broken Links [Rebrandly Blog]
• Why Aren't My Links Working?
• Redirecting/Forwarding The Main Branded Domain